Social Media Brand Manager(Mid)-Strategic Marketing-MKT-CH-US

Dexian - Hanover, NJ

Part-time - Mid Level

Hanover, NJ

10,001+ employees

Administrative and Support Services

About the position

The Social Media Brand Manager will be responsible for executing strategic social media plans that align with the brand's broader objectives. This part-time role involves community management, influencer outreach, content creation, and performance analysis, particularly focusing on platforms like TikTok.

Responsibilities

• Executing strategic social plans for the brand that align with broader objectives.
• Active community management and engagement across all brand channels, including TikTok.
• Managing creator/influencer outreach and relationships.
• Creating content and managing the posting calendar and cadence.
• Developing briefs in partnership with the brand team.
• Handling all LMR submissions and relationship management related to social media.
• Analyzing social performance, primarily organic, with support for paid insights as needed.

Requirements

• High School Diploma required; Associates or Bachelor Degree in a related field preferred.
• Extensive experience in TikTok content creation and community management.
• Experience in driving social engagement and building engaged audiences.
• Strong content creation skills and experience in briefing and managing content creators.

Nice-to-haves

• Experience enhancing established brands in traditional markets via social media.
• Ability to navigate larger organizations and partner with key stakeholders.

Benefits

• Flexible working hours
• Remote work options