The National Academies - Washington, DC

posted 4 days ago

Full-time - Entry Level
Washington, DC

About the position

The Social Media & Communications Associate plays a crucial role in enhancing the outreach and communication efforts of the National Academies. This position involves writing, posting, and analyzing content for organic social media and paid search advertising, while collaborating with various teams to promote key topics and themes. The associate will monitor social media interactions, report on trends, and provide strategic recommendations to improve engagement and effectiveness in digital communications.

Responsibilities

  • Assists in the execution of outreach and communication activities, focusing on organic social media and paid search advertising.
  • Creates, writes, and edits content for social media, web, video, and email, collaborating with team members to enhance the National Academies' social presence.
  • Project manages the social media editorial process, including maintaining a calendar of posts and managing the review process.
  • Manages and maintains paid search advertising campaigns, including setting up new campaigns and producing performance reports.
  • Monitors and reports on social media and paid search advertising statistics, providing analysis and recommendations for improvement.
  • Participates in strategic meetings, offering best practices and guidance to improve social and advertising communications.
  • Writes and updates documentation for the Digital Engagement team and the Academies.

Requirements

  • Bachelor's Degree in Communications or related field, or equivalent knowledge.
  • One year of related professional experience.
  • Ability to operate with independent judgment and action.
  • Excellent interpersonal and communication skills.

Nice-to-haves

  • Experience in digital marketing or social media management.
  • Familiarity with Google Grants program.
  • Knowledge of analytics tools for social media and advertising.

Benefits

  • Dental insurance
  • Disability insurance
  • Health insurance
  • Life insurance
  • Paid holidays
  • Retirement plan
  • Tuition reimbursement
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