SOCIAL MEDIA / CONTENT CREATION INTERN

Long Island Rough Riders - Uniondale, NY

Full-time - Intern

Uniondale, NY

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About the position

The Social Media/Content Creation Intern at Long Island Rough Riders will assist the marketing team in developing and executing social media content strategies. This unpaid internship offers hands-on experience in a professional sports organization, focusing on content creation, videography, and social media management. The intern will work closely with the Director of Marketing and contribute to storytelling through engaging digital content across various platforms.

Responsibilities

• Developing effective content, promotion, engagement, and conversion strategies.
• Create engaging digital content such as videos and other forms of multimedia.
• Shoot and edit high-quality videos for various projects, including games, training sessions, and other LI Rough Riders events.
• Conceptualize video features for the LI Rough Riders on digital channels.
• Collaborate with other team members to ensure the content aligns with the brand's overall goals.
• Maintain up-to-date knowledge of industry trends and best practices in digital content creation.
• Archive and organize all footage and material.
• Create and curate a unique and engaging 'story' that compels people to interact with the brand, and purchase merchandise or attend events hosted by the Rough Riders.
• Manage day-to-day social media & marketing activities, including planning, generating, and publishing relevant, original content daily.
• Create editorial calendar and posting schedule, including short-term posts like Instagram Stories and Snapchat.
• Participate in live videos and oversee the design of digital assets to ensure consistency with brand positioning and company values.
• Control community management by monitoring, reposting, and responding to online comments and reviews.
• Build, test, and optimize paid social media campaigns.
• Develop sponsorship procurement videos and other materials as needed.
• Attend and represent the Rough Riders brand at team and trade events (as needed).
• Participate in weekly marketing meetings.

Requirements

• Experience creating sports social content for platforms including Facebook, Instagram, Twitter/X, TikTok, YouTube, and LinkedIn.
• Ability to create fun content with the players.
• Experience creating a wide variety of content for social media and beyond.
• Excellent communication skills.
• Self-motivated, detail-oriented, and accountable.
• Reliable transportation and a valid driver's license.
• Must live in the New York Metro area and attend all Rough Riders home games and most weekly practices.
• Ability to commit to October - August.

Benefits

• Unpaid internship that can be used for school credit.
• Hands-on experience in a professional sports organization.
• Opportunity to work closely with marketing professionals.