Social Media Content Creator & Sales

$37,440 - $37,440/Yr

Heidi Merrick - Summerland, CA

Part-time - Entry Level

Summerland, CA

Professional, Scientific, and Technical Services

About the position

Heidi Merrick is seeking a passionate and creative Social Media Content Creator & Sales Specialist to enhance our social media presence and drive engagement across various platforms. This part-time role involves developing and implementing social media strategies, creating high-quality content, and analyzing metrics to inform future decisions. The ideal candidate will be a self-starter with expertise in social media management and a strong understanding of digital marketing and SEO.

Responsibilities

• Develop and implement a comprehensive social media strategy to increase brand awareness and engagement.
• Manage and optimize our social media profiles across Instagram, Tiktok & Facebook.
• Create high-quality content, including graphics, videos, and written posts.
• Utilize a calendar to schedule and monitor social media posts, ensuring consistency and timeliness.
• Conduct thorough research to identify trending topics and audios, and incorporate them into our content strategy.
• Collaborate with the marketing team to ensure alignment with our overall marketing strategy.
• Analyze and report on social media metrics, using data to inform future content decisions.
• Conduct video editing and proofreading to ensure the highest quality of content.
• Develop and maintain relationships with our audience to foster a sense of community and drive brand loyalty.
• Stay up-to-date with the latest social media trends and best practices, applying this knowledge to continuously improve our social media strategy.
• Assist in the development of targeted social media campaigns to drive website traffic and conversions.
• Ensure all social media content aligns with our brand's values and messaging.
• Develop and execute a comprehensive SEO strategy to increase organic search traffic.
• Participate in brainstorming sessions with the content creation team to develop innovative and engaging content ideas.

Requirements

• Proven experience in social media management, with a focus on content creation, digital marketing, and SEO.
• Strong understanding of social media platforms and their respective best practices.
• Excellent relationship management skills, with the ability to build and maintain relationships with a diverse range of audiences.
• Strong proofreading skills to ensure the highest quality of content.
• A keen eye for detail, with the ability to identify and capitalize on trends and opportunities.
• Strong understanding of public relations principles and how they apply to social media.
• Ability to work in a fast-paced environment and adapt to changing priorities.
• Strong understanding of video editing and content creation principles.
• Experience in digital marketing, with a focus on social media and SEO.

Nice-to-haves

• Previous Retail Experience: Preferred
• Previous Social Media Management: Required

Benefits

• Flexible scheduling
• Opportunity for part-time to full-time transition
• Creative work environment