Trinchero Family Estates - Napa, CA

posted about 1 month ago

Full-time - Entry Level
Napa, CA
Beverage and Tobacco Product Manufacturing

About the position

The Social Media Content Creator will play a crucial role in enhancing the online presence of Atomic Boss Hard Punch, a new brand under Trinchero Family Estates. This position involves creating engaging content for various social media platforms, managing partnerships, and collaborating with the marketing team to drive brand awareness and community engagement. The role is hybrid and temporary, contracted until June 30, 2025.

Responsibilities

  • Create various forms of social media content including video, images, reels, stories & copy suitable for platforms like YouTube, Instagram, Threads, Facebook, Tik Tok, and Discord.
  • Create and manage an established organic social media calendar in collaboration with the digital marketing team and brand stakeholders.
  • Participate in regular content planning and strategy meetings.
  • Provide calendar for review to partners in a timely manner.
  • Manage social media (influencer) partnerships end to end, including identifying potential partners, outreach, contract negotiations, content delivery, and posting.
  • Collaborate with the marketing team to ensure that all content is relevant and helps maximize engagement, reach, and sales.
  • Execute content project requests as directed by Supervisor or Digital Team.
  • Ensure created content aligns with the brand voice and style.
  • Travel to various sites to capture content as directed by Supervisor (events, conventions, photoshoot locations, etc.).
  • Foster community growth and engagement through community management across all active channels.

Requirements

  • 1-3 years of experience in a social media role preferred.
  • Experience with content creation with a strong emphasis on video and familiarity with editing software.
  • Extremely detail-oriented and highly organized.
  • Ability to manage multiple priorities from stakeholders and deliver on-time results.
  • Adaptability and flexibility with a willingness to embrace change and adopt strategies on the fly.
  • Ability to work independently and as a member of the team.
  • At least 21+ years of age.

Nice-to-haves

  • Experience with alc bev brands and understanding of the three-tiered system preferred.
  • Passion for ‘geek culture' inclusive of technology, entertainment, fiction, and fandom a plus.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Life insurance coverage
  • Disability benefits
  • Paid time off (PTO)
  • Wellness programs
  • Fertility and family building benefits
  • 401(k) plan with discretionary profit-sharing contribution
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