Social Media Content Creator

$33,280 - $33,280/Yr

The Coldest Water - Fort Myers, FL

Part-time - Entry Level

Fort Myers, FL

Merchant Wholesalers, Nondurable Goods

About the position

The Coldest Water is seeking a dynamic and engaging Social Media Content Creator to lead our TikTok LIVE sessions. This part-time position is perfect for someone who is passionate about social media and has a flair for creating captivating content. As the lead creator for COLDEST.com, you will be responsible for hosting live sessions on TikTok, where you will sell our popular water bottles to an audience of 200 to 2000+ viewers. Each live session will last between 40 minutes to 2 hours, and your role will involve promoting new product drops with high energy and excitement. You will also be expected to interact with viewers, respond to comments, and foster a sense of community during these live events. In addition to hosting live sessions, you will create engaging content that tells the story of our brand and products. This includes developing a content strategy and calendar, creating short-form videos that can go viral, and responding to community comments with video replies. You will work closely with the head of marketing to align on strategy and direction, providing weekly updates on your progress. The ideal candidate will have a deep understanding of social media, SEO, and the ability to create viral content, particularly on TikTok. A fun personality, vibrant energy, and effective communication skills are essential for this role, as is a passion for our products.

Responsibilities

• Lead TikTok LIVE sessions to sell COLDEST water bottles.
• Promote new product drops with high energy and excitement.
• Respond to comments and build community engagement during live sessions.
• Create content that builds stories around the brand and products.
• Develop a content strategy and calendar for new posts.
• Create, edit, and post multiple pieces of content daily using a phone.
• Work closely with the head of marketing on strategy and direction with weekly updates.
• Test new strategies and pivot content types as necessary.
• Research and test viral sounds and trends for content creation.
• Model for the brand and take lifestyle photoshoots with new products.

Requirements

• High energy and passion for COLDEST water bottles.
• Experience in selling and ability to sell on TikTok Live daily.
• Fun personality and vibrant presence on camera.
• Effective communication skills and storytelling ability.
• Deep understanding of social media, SEO, and hashtags.
• Experience in creating viral content on TikTok is ideal.
• Ability to edit videos and use phone editing software (e.g., CapCut).

Nice-to-haves

• Experience as a model.
• Ability to create meme-style videos.
• Experience in lifestyle photography.

Benefits

• Employee discount
• Paid time off