Unclassified - Meridian, ID
posted 3 months ago
We are seeking an experienced and skilled Content Writer to join our dynamic team. The successful candidate will be responsible for creating engaging and high-quality content that resonates with our target audience. This role is ideal for individuals with a passion for storytelling and a knack for crafting compelling narratives. The candidate will develop a comprehensive understanding of our brand and create content that aligns with our values and tone. This includes conducting thorough research on industry trends, competitor analysis, and customer feedback to inform content strategy. The role requires the creation of a variety of content formats, including blog posts, social media posts, product descriptions, and email newsletters. In addition, the candidate will utilize social listening tools to stay up-to-date on industry conversations and identify opportunities for brand engagement. They will manage and optimize content across multiple digital platforms, including the web and social media, and collaborate with our advertising team to develop content that complements our advertising campaigns. The use of Adobe Illustrator to create visual content, including graphics and infographics, is also a key responsibility. Ensuring all content is thoroughly proofread and error-free is essential, as is working closely with our digital marketing team to develop a content strategy that supports our marketing goals. The candidate will utilize Hootsuite to schedule and manage our social media content calendar and will be responsible for stigmatizing any negative or inaccurate content that may be perceived as harmful or offensive. Continuous monitoring and reporting on the performance of our content, making adjustments as needed, will also be part of the role.