Social Media Creator / Manager

$35,360 - $41,600/Yr

Florida Flyers Flight Academy - Jacksonville, FL

Full-time - Mid Level

Onsite - Jacksonville, FL

Educational Services

About the position

The Social Media Specialist position at Florida Flyers Flight Academy, Inc. is designed for a creative and motivated individual who will develop and implement social media strategies to enhance the company's online branding. This role involves engaging with current and potential clients through various social media platforms and ensuring that the social media efforts align with the company's goals and values.

Responsibilities

• Develop and execute social media campaigns for various platforms, including Instagram, Facebook, Twitter, and others.
• Create and share engaging daily content, including text, images, and videos that promote the company's brand.
• Ensure current social media strategy aligns with company goals and values.
• Measure the success of social media campaigns using KPIs.
• Stay on top of current social media trends and evaluate how the company can best participate.
• Monitor client engagement and interact with clients on social media posts.
• Moderate user-generated content for appropriateness.
• Collaborate with other departments to ensure content is informative and appealing.
• Create editorial calendars and syndication schedules.

Requirements

• BA/BS in marketing, communications, or a related field.
• Proven work experience as a Social Media Specialist, including experience with Facebook, Twitter, Instagram, Pinterest, LinkedIn, and others.
• Knowledge of Search Engine Optimization and Google Analytics.
• Experience with HubSpot, HootSuite, or similar social media management tools.
• Strong creative mindset.
• Superb organizational and multitasking skills.
• Proficient with Microsoft Office and graphic design programs, such as Adobe Photoshop.
• Excellent written communication and copywriting skills.
• Knowledge of multiple online marketing channels.