Gourmia

posted 3 months ago

Full-time - Mid Level
Remote

About the position

Gourmia is seeking a highly skilled and innovative Social Media Videographer to create compelling, high-quality culinary video content for our social media platforms, with a focus on Instagram and TikTok. The ideal candidate will bring a deep understanding of the unique storytelling and engagement opportunities these platforms offer, utilizing expert knowledge of culinary videography, editing, and social media trends to elevate Gourmia's brand presence and audience engagement. This role is pivotal in developing and executing innovative video content strategies that align with Gourmia's branding and marketing goals. The Social Media Videographer will be responsible for filming and editing short-form culinary video content that highlights Gourmia's products, features, and benefits, tailored to the engagement styles of Instagram and TikTok audiences. Collaboration with the marketing and social media teams is essential to ensure that all content is on-brand and optimized for platform-specific algorithms. The candidate will manage all phases of video production for social media, from concept development to shooting, editing, and final presentation. In addition to technical skills, the role requires a creative mindset with a keen eye for storytelling through video. The videographer will stay updated on the latest social media trends, platform updates, and content strategies to keep Gourmia at the forefront of digital marketing. Organizing and archiving video content for easy retrieval and repurposing across social media platforms will also be part of the responsibilities.

Responsibilities

  • Develop and execute innovative video content strategies for Instagram and TikTok, aligning with Gourmia's branding and marketing goals.
  • Film and edit short-form culinary video content that highlights Gourmia's products, features, and benefits, tailored to the engagement styles of Instagram and TikTok audiences.
  • Collaborate closely with the marketing and social media teams to ensure content is on-brand and optimized for platform-specific algorithms.
  • Manage all phases of video production for social media, from concept development to shooting, editing, and final presentation.
  • Use creative storytelling and editing techniques to produce videos that drive viewer engagement and shares.
  • Stay updated on the latest social media trends, platform updates, and content strategies to keep Gourmia at the forefront of digital marketing.
  • Organize and archive video content for easy retrieval and repurposing across social media platforms.

Requirements

  • Bachelor's degree in Film, Digital Media, Marketing, or a related field.
  • 7+ years of experience in videography, with a significant portfolio of short-form content created for social media platforms.
  • 5+ years of experience producing video content for social media, with a proven track record of creating engaging content for Instagram and TikTok.
  • 3+ years of experience in culinary videography, specifically producing cooking videos or cooking product demonstration videos.
  • Demonstrated ability to film and edit high-quality video content that resonates with a social media audience.
  • Proficiency in using professional videography equipment and editing software, with a strong emphasis on Adobe Premiere Pro, After Effects, and relevant social media content creation tools.
  • Expert understanding of Instagram and TikTok's content requirements, trends, and audience engagement strategies.
  • Ability to work collaboratively with cross-functional teams to produce content that meets strategic marketing objectives.
  • Creative mindset with a keen eye for storytelling through video.

Nice-to-haves

  • Experience with lifestyle or kitchen appliance product videography is a plus.
  • Active presence on social media with an understanding of personal branding and content engagement.

Benefits

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Employee discount
  • Flexible schedule
  • Health insurance
  • Life insurance
  • Professional development assistance
  • Vision insurance
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