Stellar Career College - Chicago, IL

posted 3 months ago

Full-time - Mid Level
Remote - Chicago, IL
Educational Services

About the position

Stellar Career College is seeking a dedicated and experienced Social Media & International Students Marketing Manager to join our team remotely. This position is crucial for developing, enhancing, and maintaining our digital marketing strategies, particularly focused on attracting and engaging international students. The ideal candidate will possess a strong background in social media marketing, with at least three years of relevant experience, and a proven track record in managing marketing campaigns specifically aimed at international student admissions. In this role, you will be responsible for creating and executing comprehensive marketing plans that effectively promote our programs to international students. You will leverage various digital marketing channels, including social media platforms, to reach potential students and communicate the unique offerings of Stellar Career College. Your expertise in marketing automation and multichannel marketing will be essential in optimizing our outreach efforts and ensuring that we meet our enrollment goals. Additionally, you will be tasked with budgeting for marketing campaigns, analyzing performance metrics, and adjusting strategies as necessary to maximize effectiveness. Collaboration with other departments will be key to ensure that our marketing efforts align with the overall goals of the college. This is a contract position, and we are looking for someone who is not only skilled but also passionate about making a difference in the lives of international students.

Responsibilities

  • Develop and implement digital marketing strategies focused on international student recruitment.
  • Manage social media marketing campaigns to enhance brand visibility and engagement.
  • Create content tailored for international students across various platforms.
  • Analyze and report on the performance of marketing campaigns, making data-driven adjustments as needed.
  • Collaborate with admissions and academic departments to align marketing efforts with institutional goals.
  • Manage budgets for marketing campaigns and ensure effective allocation of resources.

Requirements

  • Minimum of 3 years of experience in social media marketing and international students marketing.
  • Proven experience in managing marketing campaigns related to international student admissions.
  • Strong understanding of digital marketing tools and techniques, including marketing automation and multichannel marketing.
  • Ability to analyze marketing data and metrics to inform strategy.

Nice-to-haves

  • Experience with budgeting for marketing campaigns.
  • Familiarity with the education sector, particularly in relation to international students.

Benefits

  • Remote work flexibility
  • Opportunity to work in a dynamic and diverse environment
  • Professional development opportunities
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