Social Media Manager (Beauty)

24 Seven

Full-time - Mid Level

Onsite

Administrative and Support Services

About the position

The Social Media Manager will play a crucial role in shaping and expanding the brand's presence across various social media platforms. This position involves developing strategies, creating engaging content, and driving customer engagement while collaborating with cross-functional teams. The role requires a keen understanding of the beauty industry and the ability to adapt to the fast-paced social media landscape.

Responsibilities

• Develop strategy for social media channels including but not limited to Twitter, Facebook, Instagram, TikTok, and Pinterest
• Create, source, and plan timely content that engages current followers while reaching new target customers, including managing partnerships and giveaways
• Build out and maintain a comprehensive content calendar that aligns with brand voice and company initiatives
• Support new campaign launches to drive brand awareness
• Track content performance and perform regular analysis to make informed changes to strategy
• Stay abreast of the latest trends and tools to continue to evolve social strategy
• Manage the social community and create opportunities for dialogue with customers across channels
• Deliver against KPIs

Requirements

• Bachelor's Degree preferred
• 3+ years of direct, hands-on social media experience
• Demonstrated experience in amplifying brand voice, mission, and vision through social media
• Extreme attention to detail with the ability to work in a fast-paced, rapidly moving environment