Social Media Manager & Content Creator

Philadelphia, PA

About the position

We at AposHealth® are passionate about revolutionizing health and wellness by simply helping people move better and live better. How do we do that? Our flagship solution, Apos®, is doing just that. Our footworn FDA-cleared medical device, with a 96% satisfaction rate, and over 150,000 patients treated, has helped our patients with chronic knee, lower back, and hip pain worldwide move, live, and thrive. Join our dynamic team! Help patients live better! We are seeking a gifted Social Media Manager & Content Creator with a proven track record of filming, editing, and scaling social media accounts as a solo creator or for a brand. As our Social Media Manager & Content Creator you will take ownership of creating and executing strategies that drive viral content, grow our brand presence, and foster community engagement. You'll work both independently and collaboratively to manage our social media platforms and execute marketing operations as the company grows rapidly.

Responsibilities

• Strategize and execute all aspects of YouTube growth, including YouTube SEO, keyword optimization, and content creation.
• Optimize video titles, descriptions, tags, and thumbnails using the best tools available to maximize discoverability and engagement.
• Track and analyze channel performance to refine strategies and grow subscribers and video views.
• Develop and execute data-driven social media strategies across Facebook, TikTok, Instagram, and YouTube.
• Stay ahead of trends, emerging tools, and AI applications to craft captivating content.
• Personally film, edit, and produce high-quality, on-brand videos and visuals.
• Be the face of the brand when needed, creating authentic on-camera content that resonates with audiences.
• Develop interactive and viral content to increase engagement and build a loyal community.
• Engage directly with followers, respond to comments, and foster thriving online communities.
• Collaborate with influencers, creators, and partners to amplify reach and messaging.
• Monitor and analyze platform metrics to measure success.
• Continuously refine strategies based on data insights to achieve ambitious growth targets.
• Occasionally assist in planning and executing conferences, trade shows, and marketing events, if needed.
• Manage logistics, materials, and schedules to ensure seamless event execution.
• Contribute to tactical marketing initiatives, product launches, and campaigns.
• Collaborate cross-functionally to meet deadlines and achieve goals.

Requirements

• A portfolio that showcases your ability to grow social media platforms and create viral, high-quality content.
• At least 5 years of experience directly managing Facebook, TikTok, Instagram, and YouTube.
• Advanced skills in scripting, filming, editing, and storytelling.
• Confident and relatable with the ability to foster trust and connection.
• Analytical mindset with the ability to track and optimize performance metrics.
• Deep understanding of social media trends, tools, and AI applications.
• Highly motivated, organized, and capable of juggling multiple responsibilities.

Benefits

• Medical & Dental Plans
• Life Insurance, including eligible spouses & children
• Health Care Flexible Spending
• 401-K contributions
• Dependent Care
• Paid Time Off