Social Media Manager for Medical Clinic

$52,000 - $80,000/Yr

A Better Way Psychiatry & Tms - Tustin, CA

Part-time,Full-time - Entry Level

Tustin, CA

About the position

We are seeking an influencer-style creative Social Media Manager to join our team at A Better Way Psychiatry. The ideal candidate will be responsible for developing and implementing a comprehensive social media strategy that aligns with our clinic's mission and drives engagement with our audience in the mental health field. This role is crucial in enhancing our online presence and fostering a community around mental health awareness and support. The successful applicant will be skilled in social media marketing and possess a deep understanding of the latest trends and best practices in the industry of mental health and psychiatry. In this position, you will develop and maintain our social media presence across multiple platforms, including Facebook, Twitter, Instagram, TikTok, and YouTube. You will create and curate engaging content, including graphics, videos, and blog posts, that resonates with our target audience. Conducting research to identify opportunities for growth and improvement will be essential, as well as optimizing our social media campaigns accordingly. You will manage and schedule social media content, monitor and analyze social media metrics such as engagement rates and follower growth, and provide regular reports to management on social media performance. Collaboration with the team is key to ensuring that social media content aligns with mental health and psychiatry. You will also develop and maintain relationships with influencers and other stakeholders to increase brand awareness and credibility. This role requires a proactive approach to social media management and a passion for mental health advocacy.

Responsibilities

• Develop and maintain our social media presence across multiple platforms, including Facebook, Twitter, Instagram, TikTok, and YouTube.
• Create and curate engaging content, including graphics, videos, and blog posts, that resonates with our target audience.
• Conduct research to identify opportunities for growth and improvement, and optimize our social media campaigns accordingly.
• Manage and schedule social media content.
• Monitor and analyze social media metrics, such as engagement rates and follower growth, to measure the success of our campaigns and inform future strategies.
• Collaborate with the team to ensure that social media content aligns with mental health and psychiatry.
• Develop and maintain relationships with influencers and other stakeholders to increase brand awareness and credibility.
• Provide regular reports to management on social media performance and make recommendations for improvement.

Requirements

• Experience in social media management, with a strong track record of growing and engaging online communities.
• In-depth knowledge of social media platforms, including their features, best practices, and current trends.
• Experience with Adobe Creative Suite, including Photoshop and Illustrator, to create visually appealing content.
• Ability to work independently and as part of a team to achieve shared goals.
• Excellent communication and interpersonal skills, with the ability to work effectively with colleagues across multiple departments.