Social Media Manager (Future Society) Boston, MA or Remote

$80,000 - $100,000/Yr

Arcaea - Boston, MA

Full-time - Mid Level

Boston, MA

About the position

Arcaea is seeking a Social Media Manager to lead and manage its Future Society Social Media Accounts. This role is pivotal in creating social media strategies and content that drive awareness, engagement, and follower growth for the brand. The ideal candidate will work closely with various teams, including influencer marketing and digital marketing, to ensure that biology becomes the most desired technology in beauty products.

Responsibilities

• Create and execute social media content strategy, campaigns, and partnerships across all social channels.
• Develop content calendars for Instagram, Facebook, and TikTok, ensuring continuous posting and engagement to grow the social media community.
• Create trending content, organize events and photo shoots to develop innovative content for social pages.
• Develop strategies to support product launches and animations to increase conversions and buzz around the content calendar and brand stories.
• Collaborate with Digital and Creative teams for content development that aligns with overall brand identity, goals, and budget.
• Work with the Influencer Marketing team to drive influencer strategy and brand partnerships, including campaigns and content needs for increased brand awareness and engagement.
• Measure and analyze the impact of social media initiatives on various KPIs, including channel growth, impressions, engagements, referral traffic, and conversions.
• Manage advocacy strategy for UGC growth and quality across all social and digital channels.
• Monitor and respond to public inquiries/comments across all social digital platforms.
• Bring forth ideas to stay competitive in the social universe.
• Identify and propose new initiatives in support of key brand moments, events, and milestones.
• Deliver weekly & monthly performance reports.

Requirements

• Bachelor's degree in Marketing, Advertising, Communication or related discipline.
• 3-5 years of online marketing experience in social media and social content creation.
• Passionate about social media with experience in content creation.
• Proven history of developing and managing strategies and campaigns to grow social media audiences, engagement, and sales.
• Experience managing brand social media accounts.
• Experience using social media analytics tools.
• Exceptional writing and editing skills.
• Exceptional eye for visuals and social content relevant to a brand.
• Outstanding organizational skills and ability to handle multiple projects simultaneously while meeting deadlines.
• Comfortable with ad hoc requests related to the marketing team.

Benefits

• Competitive salary based on experience.
• Commitment to diversity, equality, and inclusion in all practices.