Social Media Manager / Office assistant

$31,200 - $41,600/Yr

Trend Auto - Quakertown, PA

Part-time,Full-time - Entry Level

Quakertown, PA

About the position

We are seeking a creative and strategic Social Media Manager to join our dynamic team. The ideal candidate will be responsible for developing and executing social media strategies that enhance our brand presence, engage our audience, and drive traffic to our digital platforms. This role requires a strong understanding of social media trends, excellent communication skills, and the ability to analyze performance metrics to optimize campaigns.

Responsibilities

• Develop and implement comprehensive social media strategies aligned with business goals.
• Create engaging content for various social media platforms including Facebook, Instagram, Twitter, and LinkedIn.
• Monitor social media channels for trends, feedback, and engagement opportunities.
• Utilize social listening tools to gather insights and inform content strategy.
• Collaborate with graphic designers to produce visually appealing graphics and videos.
• Analyze performance metrics using Google Analytics and other tools to assess the effectiveness of campaigns.
• Manage e-commerce promotions through social media channels to drive sales.
• Stay updated on industry trends, emerging technologies, and best practices in digital marketing.

Requirements

• Proficient in social media management tools and platforms.
• Strong knowledge of Adobe Creative Suite for graphic design purposes.
• Experience in digital marketing strategies including SEO and social media marketing.
• Ability to conduct effective social listening to gauge audience sentiment.
• Excellent written and verbal communication skills with a knack for storytelling.
• Familiarity with e-commerce platforms and online sales strategies.
• Creative mindset with the ability to generate innovative ideas for content.
• Strong analytical skills to interpret data and make informed decisions.

Nice-to-haves

• Marketing experience of 1 year (Preferred)

Benefits

• Employee discount
• Flexible schedule