Social Media Manager (Onsite)

005 Southwest Business Corporation - San Antonio, TX

Full-time - Mid Level

San Antonio, TX

1,001-5,000 employees

About the position

SWBC is seeking a talented individual to manage and develop its social media strategy, campaign deployment, and execution across all social media networks. The role involves understanding SWBC's products, services, and company culture to deliver effective campaigns, influence content creation, and oversee reporting on social media trends. This position offers the opportunity to work alongside experienced marketers and utilize top marketing tools in a supportive environment that encourages creativity and innovation in digital marketing within the financial services sector.

Responsibilities

• Creates and plans the social media strategy across all social networks to grow and engage audiences.
• Creates highly engaging, channel-specific social media content for campaign deployment.
• Monitors, reviews, and takes action on social media comments and engagement.
• Acts as the primary point of contact for internal inquiries and for external commenting.
• Works closely with the Vice President of Public Relations and other stakeholders for reputation management.
• Oversees and tracks individual campaign budgets toward goals and KPIs.
• Develops social media strategies, campaigns, and a comprehensive social media content calendar.
• Establishes key performance indicators (KPIs) for paid and organic campaigns, as well as channel metrics.
• Reviews analytics to make strategic decisions on planned and future campaigns.
• Works closely with Marketing leadership to monitor and review campaign progress and performance.
• Reports data analysis and metric reporting to marketing leadership.
• Creates content and resources for internal employees to establish social media expertise.
• Researches and stays current on social media trends and tools.
• Performs all other duties as assigned.

Requirements

• Bachelor's Degree in Marketing, Public Relations, Advertising, Communications, or related field from an accredited four (4) year college or university required.
• Minimum of five (5) years of experience managing multi-channel social and digital media management.
• Experience managing social media accounts with multiple target audiences and numerous products/services.
• Experience managing B2B social media channels a plus.
• Proficient Microsoft Office skills, including Outlook, Word, and Excel.
• Excellent organizational skills.
• Excellent verbal and written communication skills with an eye for creativity.
• Excellent problem resolution, multi-tasking, and analytical skills.
• Excellent interpersonal skills.
• Able to use basic office equipment, including copy machine, personal computer, and fax.
• Able to type 35 WPM.
• Able to travel locally or nationally by car or plane.
• Able to sit for long periods of time performing sedentary activities.
• Able to stand, stoop, and kneel to file for long periods of time.
• Able to push, pull, and lift up to 20 lbs. of files, supplies, documents, or other related items.

Benefits

• Competitive overall compensation package
• Work/Life balance
• Employee engagement activities and recognition awards
• Years of Service awards
• Career enhancement and growth opportunities
• Leadership Academy and Mentor Program
• Continuing education and career certifications
• Variety of healthcare coverage options
• Traditional and Roth 401(k) retirement plans
• Lucrative Wellness Program