Social Media Manager (Part-Time)

$31,200 - $52,000/Yr

Unclassified - Newington, NH

Part-time - Entry Level

Remote - Newington, NH

About the position

Seacoast Ebikes is seeking a part-time Social Media Manager to enhance our marketing efforts and manage our online presence. As New England's premier e-bike-only dealer, we represent 12 premium brands and are committed to providing sustainable and efficient transportation options. The successful candidate will be responsible for developing and implementing a comprehensive social media strategy that aligns with our company goals, increases brand awareness, and drives engagement and conversions. This role requires a passion for social media marketing, excellent communication skills, and a keen eye for graphic design. In this position, you will create and curate engaging content across various social media platforms, including Facebook, Twitter, Instagram, and LinkedIn. You will utilize tools such as Adobe Creative Suite and Hootsuite to manage and schedule content, track analytics, and monitor our brand's reputation. Collaboration with cross-functional teams, including marketing, communications, and public relations, is essential to ensure a consistent brand message across all platforms. Regular social media audits will be conducted to ensure compliance with company policies and industry regulations. The Social Media Manager will also be responsible for tracking website traffic and engagement using Google Analytics, adjusting content strategies as necessary, and identifying trends to enhance brand visibility. Staying up-to-date with the latest social media trends and best practices is crucial for continuously improving our online presence. This role is ideal for someone who thrives in a dynamic environment and is eager to contribute to our mission of promoting a healthy, environmentally-conscious lifestyle through high-quality electric bicycles.

Responsibilities

• Develop and maintain a comprehensive social media strategy aligned with company goals and objectives.
• Create and curate engaging content across multiple social media platforms, including Facebook, Twitter, Instagram, and LinkedIn.
• Utilize Adobe Creative Suite and Hootsuite to manage and schedule content, track analytics, and monitor brand reputation.
• Collaborate with cross-functional teams, including marketing, communications, and public relations, to ensure a consistent brand message across all platforms.
• Conduct regular social media audits to ensure compliance with company policies and industry regulations.
• Provide proofreading and editing support to ensure all content is error-free and polished.
• Utilize Google Analytics to track website traffic, engagement, and conversions, and adjust content accordingly.
• Identify and capitalize on trends and opportunities to increase brand visibility and engagement.
• Manage and maintain a content calendar to ensure timely and relevant posting.
• Stay up-to-date with the latest social media trends, best practices, and industry developments to continuously improve our online presence.

Requirements

• Proven experience as a Social Media Manager or in a related field, with a track record of successfully managing and growing online communities.
• Strong understanding of social media platforms, including Facebook, Twitter, Instagram, and LinkedIn.
• Experience with graphic design software, such as Adobe Creative Suite.
• Familiarity with public relations and content creation principles.
• Experience with social media management tools, including Hootsuite.
• Excellent proofreading and editing skills.
• Strong analytical skills, with the ability to track and measure the effectiveness of social media campaigns.
• Experience with Google Analytics and its applications in social media marketing.
• Ability to stay current with the latest social media trends and best practices.
• Strong communication and interpersonal skills, with the ability to work effectively with cross-functional teams.

Benefits

• Employee discount
• Flexible schedule