Social Media Manager - Rockit Ranch Productions

$65,000 - $65,000/Yr

Sunda - Nashville, TN

Full-time

Remote - Nashville, TN

About the position

The Social Media Manager at Rockit Ranch Productions will be responsible for developing and executing comprehensive social media strategies to enhance the digital presence of the company's brands, Sunda Asian and Blueprint Underground Cocktail Club. This hybrid role combines in-venue content creation with remote work, allowing for the crafting of engaging stories and effective management of online communities.

Responsibilities

• Develop and implement social media strategies that align with brand objectives and business goals.
• Produce high-quality photo and video content for social media platforms, showcasing our venues, events, and offerings.
• Create and manage content calendars to ensure consistent and timely posts across all social media channels.
• Publish engaging posts, stories, and updates that resonate with our target audience.
• Foster relationships with our online community, responding to comments and messages in a timely and professional manner.
• Address customer inquiries and concerns via social media, providing exceptional service and solutions.
• Identify and collaborate with influencers and brand partners to enhance visibility and drive engagement.
• Manage and nurture relationships with brand partners to create mutually beneficial content and promotions.
• Track, analyze, and report on social media performance, providing insights and recommendations to optimize strategies and achieve KPIs.

Requirements

• 3+ years of social media management experience, preferably in the hospitality or entertainment industry.
• Proficiency in photo and video editing software/apps (e.g., Adobe Creative Suite, Canva, Final Cut Pro).
• Experience with key social media platforms including Instagram, Facebook, LinkedIn, and TikTok.
• Strong portfolio of content creation, including photo and video.
• In-depth knowledge of social media platforms, tools, and best practices.
• Excellent communication and organizational skills.
• Ability to work both independently and collaboratively in a hybrid work environment.
• Familiarity with Nashville's social scene and cultural landscape is a plus.

Nice-to-haves

• SEO and knowledge of social media algorithms.
• Experience with A/B testing for content.
• Ability to analyze data and make data-driven decisions.
• Creative collaboration with marketing, design, and PR teams.
• Trend awareness to stay updated with the latest social media trends and industry changes.
• Crisis management experience or skills in handling social media crises and negative PR situations.

Benefits

• Opportunity to work with innovative brands in a vibrant and growing market.
• Creative freedom to develop and execute impactful social media campaigns.
• Hybrid work environment offering both in-venue and remote flexibility.