Viral Digital Marketing - Bakersfield, CA

posted 3 months ago

Part-time,Full-time - Mid Level
Bakersfield, CA

About the position

We are seeking a talented and experienced Social Media Manager to join our team. As a Social Media Manager, you will be responsible for developing and implementing social media strategies to increase brand awareness, engage with our audience, and drive traffic to our website. If you have a passion for digital marketing and a creative mindset, we would love to hear from you. In this role, you will develop and execute social media strategies to enhance brand visibility and engagement. You will create and curate engaging content for various social media platforms, manage social media accounts, and ensure consistent branding and messaging across all channels. Monitoring social media trends, tools, and applications will be crucial, as you will need to recommend new strategies based on your findings. Additionally, you will analyze data and generate reports on social media performance to inform future strategies. Collaboration with the marketing team will be essential to align social media efforts with overall marketing objectives. Staying up-to-date with industry trends and best practices in social media marketing will also be a key part of your responsibilities.

Responsibilities

  • Develop and execute social media strategies to enhance brand visibility and engagement
  • Create and curate engaging content for various social media platforms
  • Manage social media accounts and ensure consistent branding and messaging
  • Monitor social media trends, tools, and applications and recommend new strategies
  • Analyze data and generate reports on social media performance
  • Collaborate with the marketing team to align social media efforts with overall marketing objectives
  • Stay up-to-date with industry trends and best practices in social media marketing

Requirements

  • Proven work experience as a Social Media Manager or similar role
  • In-depth knowledge of social media platforms, including Facebook, Instagram, Twitter, LinkedIn, etc.
  • Proficient in using social media management tools such as Hootsuite
  • Familiarity with digital marketing concepts and techniques
  • Experience in creating engaging content for social media platforms
  • Basic knowledge of graphic design tools like Adobe Illustrator
  • Strong photography and video editing skills are a plus
  • Excellent written and verbal communication skills
  • Ability to work independently and as part of a team

Benefits

  • Flexible schedule
  • Paid time off
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