Unclassified - New York, NY

posted about 1 month ago

Full-time
New York, NY

About the position

Queen Maman African Hair Braiding is seeking a dynamic and creative Social Media Manager to enhance our online presence and engage with our community across various social media platforms. The ideal candidate will be responsible for developing and implementing effective social media strategies to grow our accounts on Instagram, TikTok, and other relevant platforms, including managing our Google reviews. This role is crucial in promoting our brand and services, particularly in the beauty industry, with a focus on hair braiding. The Social Media Manager will work closely with the team to create engaging content that resonates with our audience and drives traffic to our salon. The position requires a deep understanding of social media trends, analytics, and the ability to adapt strategies based on performance metrics. The candidate should be passionate about beauty and hair styling, with a keen eye for aesthetics and branding. This is an exciting opportunity to be part of a vibrant team and contribute to the growth of our salon's online presence.

Responsibilities

  • Develop and implement social media strategies to grow our online presence.
  • Create engaging content for Instagram, TikTok, and other social media platforms.
  • Manage and respond to Google reviews to enhance our online reputation.
  • Analyze social media metrics to assess performance and adjust strategies accordingly.
  • Collaborate with the team to align social media efforts with overall marketing goals.

Requirements

  • Proven experience as a Social Media Manager or similar role.
  • Strong understanding of social media platforms, particularly Instagram and TikTok.
  • Experience in the beauty industry, specifically in a hair braiding salon, is a plus.
  • Excellent communication and writing skills.
  • Ability to create visually appealing content and graphics.

Nice-to-haves

  • Familiarity with social media analytics tools.
  • Experience in customer engagement and community management.
  • Knowledge of current trends in the beauty and hair industry.
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