Social Media Manager

Hilton - Orlando, FL

Full-time - Mid Level

Remote - Orlando, FL

Accommodation

About the position

The Manager Social Media for Hilton Grand Vacations (HGV) operates a social media center of excellence that is responsible for all facets of social media including, but not limited to, customer management, content creation, influencer management, employee advocacy, executive communications, and reporting. This position is crucial in driving the company's success through effective social media strategies and initiatives. The Social Media Manager will report to the Sr. Director of Social Media and will lead a team of specialists who support the global strategy for a leading brand in the hospitality industry. In this role, the Social Media Manager will be expected to demonstrate strong communication and leadership skills, with a proven track record in managing social media crises, building compliance and governance protocols, and engaging with C-suite executives. The manager will also be responsible for social media copywriting for both the brand and executives, as well as leading customer engagement programs that require collaboration across multiple departments for effective case resolution. Additionally, the manager will thrive in developing global employee advocacy programs that enhance the brand's presence and engagement on social media platforms. The position requires a proactive approach to stay ahead of upcoming platforms and channel functionalities, making informed recommendations for the brand's social media strategy. The role will primarily be work-from-home, but the manager must be available in the Orlando area for in-person events and office days.

Responsibilities

• Supervise the community engagement program, aiming to maintain the same high-standard of service Hilton is known for
• Expand existing employee advocacy programs to improve its potential
• Responsible for programs such as social media compliance and governance for our global organization
• Represent social media in the crisis management committee
• Enhance existing processes to continuously find efficiencies and improve performance
• Stay ahead of upcoming platforms and channel functionality to make informed recommendations for our brand's approach
• Other duties as assigned

Requirements

• Proven track record of sound decision making during social media crisis
• Building efficient compliance and governance protocols
• Strong communication skills, written and oral, with C-suite level exposure
• Social Media copywriting experience for both brands and executives
• Successful leadership of customer engagement programs that collaborate with multiple departments for case resolution
• Thriving global employee advocacy programs

Benefits

• Excellent health care options, including medical, dental, and vision
• Go Hilton: Travel Discounts Program Hilton hotel rates worldwide
• Employee Pricing platform
• Employee Assistance Program that supports your physical and mental well-being
• Paid Vacation Time and Paid Sick Days
• 401(k) program with company match
• Tuition reimbursement programs
• Numerous learning and advancement opportunities