Social Media Manager

Global Channel Management - Pueblo, CO

Full-time

Pueblo, CO

Administrative and Support Services

About the position

The Social Media Manager will oversee the social media marketing efforts for clients, focusing on content management, branding, and performance marketing. This role requires a strong understanding of social media trends and the ability to collaborate with various teams to drive effective marketing strategies.

Responsibilities

• Set up meetings to discuss ideas and proposals for new branding ideas
• Manage content material going online
• Manage all published content (images, video and written)
• Monitor trends in Social Media tools, applications, channels, design and strategy
• Full ownership for SEO & PPC direction of their clients
• Collaborate with specialist internal team members as well as members of the other digital teams
• Drive a unified on-page and off-page SEO strategy
• Work closely with in-house commercial and marketing teams
• Develop and execute effective customer loyalty programmes
• Manage brand identity and consumer research data
• Recommend changes to strategies based on results and findings
• Analyse and report the success/effectiveness of targeted advertising campaigns, special events/promotions
• Assist with special projects as needed

Requirements

• Strong understanding of social media marketing
• Experience in content management
• Knowledge of performance marketing and affiliate space
• Strong entrepreneurial spirit
• Client-centric mindset