Social Media Manager

$70,000 - $85,000/Yr

Genrevv - Orlando, FL

Full-time - Entry Level

Orlando, FL

About the position

The Social Media Manager position at The Society of Entrepreneurial Women is a dynamic role focused on driving exponential growth for Heather Blankenship, a prominent influencer and real estate powerhouse. This in-person position is based in Orlando, Florida, and is designed for an individual who is passionate about transforming followers into a thriving community. The successful candidate will be responsible for spearheading Heather's brand across various social media platforms, leveraging her existing audience of over 300K devoted followers. In this role, you will be instrumental in planning, executing, and optimizing strategies that enhance Heather's social media presence. You will develop and implement comprehensive growth strategies tailored to each platform, analyze audience demographics, and employ innovative techniques to increase engagement and reach. The position requires a creative mindset to ideate and schedule high-impact posts across platforms such as TikTok, Instagram, YouTube, Facebook, and LinkedIn. Collaboration with graphic designers and video editors will be essential to ensure that content is visually compelling and engaging. Additionally, you will be tasked with crafting captivating captions, utilizing hashtags effectively, and generating exciting video concepts that resonate with Heather's unique persona. Researching and analyzing competitor accounts will also be a key responsibility to identify successful content strategies. This role offers a unique opportunity to be the driving force behind a digital brand that empowers women entrepreneurs and promotes wealth in all areas of life.

Responsibilities

• Develop and execute comprehensive growth strategies tailored to each social media platform.
• Analyze and understand audience demographics and preferences to inform content and engagement strategies.
• Implement innovative techniques to increase followers, engagement, and reach across all platforms.
• Ideate and schedule high-impact social media posts across TikTok, Instagram, YouTube, Facebook, and LinkedIn.
• Collaborate closely with graphic designers and video editors to ensure content is visually compelling and engaging.
• Craft captivating captions and harness the power of hashtags to maximize content reach.
• Generate exciting video concepts and prompts tailored to Heather's unique persona.
• Time-stamp videos for seamless repurposing and identifying emerging social media trends that align with Heather's brand.
• Research and analyze competitor/similar accounts to see what types of posts are performing.

Requirements

• Must have tangible experience growing a social media account.
• A minimum of 1-3 years of digital marketing experience with a proven track record in driving social media growth.
• Expertise/interest in real estate investing, entrepreneurship, business.
• Demonstrated success in ideating and executing digital/social media campaigns that turbocharge growth for influencers or brands.
• Exceptional writing skills to craft captivating content.
• Proficiency in interpreting data using established analytic and reporting tools to construct actionable growth strategies.
• A talent for managing multiple projects concurrently while thriving under pressure.