S&M Industries - Boonton, NJ
posted about 2 months ago
S-M Industries, Inc. is seeking a creative and driven Social Media/Marketing Manager to join our team on a freelance basis. As a well-established chemical distribution company with over 20 years in the industry, we supply essential ingredients to the fragrance, personal care, and industrial sectors. This part-time position allows you to choose your own hours while contributing to the growth and visibility of our brand. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance brand awareness and engagement across various platforms. You will play a crucial role in shaping our online presence and brand image, ensuring that our marketing materials resonate with our target audience. In this role, you will be tasked with creating and curating engaging content tailored for platforms such as LinkedIn, Facebook, and Twitter. You will manage our social media accounts, which includes scheduling and publishing posts, monitoring comments and messages, and responding to inquiries in a timely manner. Analyzing engagement data to identify trends and optimize content strategies will be a key part of your responsibilities. Collaboration with other departments will be essential to align social media efforts with our overall business goals. Staying updated with the latest trends, tools, and applications in digital marketing will also be part of your role, as you will set key performance indicators (KPIs) for social media campaigns and measure their success against these metrics.