Social Media Manager

YMCA - Vancouver, WA

Part-time - Mid Level

Vancouver, WA

Social Assistance

About the position

The Social Media Manager at YMCA of Columbia Willamette is responsible for developing and executing social media strategies to enhance brand awareness and engage with the community. This part-time role involves creating compelling content, managing social campaigns, analyzing engagement metrics, and fostering relationships with the audience across various platforms.

Responsibilities

• Develop and execute social media strategies that align with business goals.
• Create, curate, and manage engaging content for platforms like Instagram, Facebook, Twitter, LinkedIn, and others.
• Monitor and respond to social media interactions, building strong community relationships.
• Analyze social media performance using analytics tools and adjust strategies to maximize engagement and growth.
• Stay updated on industry trends and emerging platforms to drive innovation.

Requirements

• Proven experience as a Social Media Manager or similar role.
• Strong understanding of social media platforms, trends, and analytics.
• Excellent written and verbal communication skills.
• Creativity and ability to think strategically in a fast-paced environment.
• Familiarity with social media management tools (e.g., Meta Business Suite, Sprout Social).