Social Media Manager

$55,000 - $75,000/Yr

American Jewish Congress - New York, NY

Full-time - Mid Level

New York, NY

Religious, Grantmaking, Civic, Professional, and Similar Organizations

About the position

The Social Media and Engagement Manager at the American Jewish Congress is responsible for leading and expanding the organization's online presence. This role focuses on engaging with audiences across various social media platforms, driving brand recognition, and managing content creation, particularly in short-form video formats. The manager will develop strategies, create dynamic content, and analyze performance metrics to optimize engagement and community interaction.

Responsibilities

• Lead the development and execution of social media strategies aligned with the organization, focusing on engagement.
• Plan, schedule, and post engaging content across social media platforms to elevate key messages and foster audience interaction.
• Drive short-form video initiatives, including launching a TikTok account, and manage video production and post-production efforts.
• Stay informed about social media trends and recommend strategic adjustments to ensure content remains relevant and impactful.
• Set, monitor, and report on key performance indicators (KPIs) for campaigns, adjusting strategies based on data analysis to optimize outcomes.
• Engage with audiences by responding to comments, fostering positive online relationships, and managing community interactions.

Requirements

• 3-5 years of experience in social media management, preferably in the nonprofit or social impact sector.
• Experience in video production and post-production for social media platforms.
• Experience managing paid social media advertising campaigns and using data to refine strategies.
• Familiarity with Instagram, LinkedIn, X, YouTube, and TikTok, with a strong understanding of platform-specific engagement best practices.
• Ability to compile and interpret digital engagement metrics, using insights to guide content strategies.
• Strong interpersonal and communication skills, with the ability to work effectively in a global, cross-cultural team.
• Bachelor's degree and relevant work experience.

Nice-to-haves

• Experience in crafting short-form video scripts.
• Knowledge of community management best practices.

Benefits

• Competitive salary based on experience.
• In-person work environment at the New York office, fostering collaboration.