Social Media Manager

$18,000 - $18,000/Yr

Karuna Kava - Garden City, ID

Part-time - Entry Level

Garden City, ID

About the position

We are seeking a creative and results-driven Social Media Manager to join our dynamic team. The ideal candidate will be responsible for developing and executing our social media strategy, enhancing our online presence, and engaging with our audience across various platforms. This role requires a blend of creativity, analytical skills, and a passion for social media marketing to effectively promote our brand and drive engagement.

Responsibilities

• Develop and implement comprehensive social media strategies to increase brand awareness and engagement.
• Create, curate, and manage published content (images, video, written) across various social media platforms.
• Monitor social media channels for trends, customer feedback, and engagement opportunities.
• Analyze performance metrics to optimize content strategy and improve overall engagement.
• Collaborate with the marketing team to align social media efforts with broader marketing campaigns.
• Conduct proofreading of all content to ensure accuracy and adherence to brand voice.
• Stay up-to-date with the latest trends in social media tools, applications, channels, design, and strategy.
• Manage advertising campaigns on social media platforms to increase reach and visibility.
• Utilize SEO best practices in all content creation efforts to enhance discoverability.
• Capture high-quality photography and video content for use on social media platforms.

Requirements

• Proven experience in public relations or social media management is preferred.
• Strong understanding of social media marketing principles and best practices.
• Experience with advertising on major social media platforms (Facebook, Instagram, Twitter, LinkedIn).
• Proficiency in content creation including graphic design tools (e.g., Canva) and video editing software (e.g., Adobe Premiere Pro).
• Knowledge of SEO strategies to enhance online visibility.
• Excellent proofreading skills with attention to detail in written communication.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
• Creative mindset with a passion for storytelling through digital mediums.
• Familiarity with web analytics tools (e.g., Google Analytics) is a plus.

Benefits

• Employee discount
• Flexible schedule
• Health insurance
• Paid time off
• Parental leave
• Professional development assistance