Social Media Manager

Landry's - Houston, TX

Full-time - Mid Level

Houston, TX

Food Services and Drinking Places

About the position

Landry's has an open position for a Social Media Manager at our Corporate Headquarters in the Galleria area of Houston, TX. This position will report to the Director of Social Media. We are looking for high caliber, experienced individuals to join our organization. If your skills and talents align with our needs, we can open the door to many career opportunities. The Social Media Manager will be responsible for developing and maintaining our social media presence across various platforms including Facebook, Twitter, and Instagram for specific concepts and brands. This role involves implementing marketing programs utilizing a variety of social media channels and continually monitoring and responding to customer inquiries, complaints, and requests through community management. In addition, the Social Media Manager will assist in the creation of marketing multimedia, such as online videos, and will monitor online sentiment and engagement, creating monthly reports to assess performance. The role also includes creating and monitoring social media ads, staying updated on the latest social marketing trends, and implementing best practices. Training field managers on social media techniques and best practices will also be a key responsibility of this position.

Responsibilities

• Develop and maintain Facebook, Twitter, Instagram, and other social media pages for specific concepts and brands.
• Implement marketing programs utilizing a variety of social media.
• Continually monitor and respond to all questions, complaints and other customer requests through community management.
• Assist in the creation of marketing multimedia, such as online videos.
• Monitor the online sentiment and engagement and create monthly reports.
• Create and monitor social media ads.
• Keep on top of latest social marketing trends and implement best practices.
• Train field managers on social media techniques and best practices.

Requirements

• Previous proven success with growing multiple online marketing campaigns with a demonstrated concentration in social media.
• Knowledge of all social media platforms is a must with experience in search engine optimization, publishing, bid management and reporting capabilities.
• Strong customer service attitude and the ability to work with various departments to get questions answered for guests is required.
• Knowledge of Hootsuite, Sprinklr and experience in content publishing online.
• Restaurant and hospitality industry experience strongly preferred.
• Minimum of 4 years' experience in the corporate environment.
• Bachelor's degree in Business/Marketing/Journalism or a related discipline from an accredited college or university is required.

Benefits

• Multiple benefit plans to suit your needs
• Paid Time Off
• 401K
• Opportunities for advancement
• Positive and respectful work environment where diversity is valued
• Generous employee discounts on dining, retail, amusements, and hotels
• Community volunteer opportunities