Social Media Manager

United Center - Chicago, IL

Full-time - Mid Level

Chicago, IL

Food Services and Drinking Places

About the position

The Social Media Manager at the United Center will lead and enhance the social media presence for concerts, special events, and food and beverage offerings. This role focuses on developing and executing comprehensive social media strategies to drive engagement and brand awareness, ensuring high-quality content that reflects the excitement of events and culinary experiences.

Responsibilities

• Develop and implement social media strategies for @UnitedCenter and @UnitedCenterEats, aligning with organizational goals.
• Design and oversee campaign plans and innovate current programs to engage target audiences effectively.
• Lead and manage content creation by overseeing the content calendar and collaborating with content creators.
• Monitor, analyze, and report on social media metrics, providing strategic recommendations based on data.
• Engage with the community by fostering positive relationships and maintaining a consistent brand voice.
• Curate and produce video-driven storytelling content to enhance visitor experience.
• Create and implement interactive content, including polls, contests, and live updates.
• Stay current with industry trends and best practices, applying emerging trends to enhance content creation.
• Collaborate with internal teams to ensure effective promotion and build influencer partnerships.
• Strengthen relationships with event promoters and collaborators for cross-promotional opportunities.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field
• 4+ years of experience in social media management or digital marketing
• Advanced proficiency in social media platforms, specifically Instagram and TikTok
• Strong strategic thinking and analytical skills
• Excellent leadership, communication, and interpersonal skills
• Proven ability to develop and manage high-impact social media campaigns
• Exceptional creative skills with a strong ability to produce compelling content
• Willingness to work evenings and weekends as needed.

Benefits

• Health insurance
• Dental insurance
• Vision insurance
• Life insurance
• 401(k) matching
• Paid time off