21shares - New York, NY
posted 24 days ago
21Shares is seeking a creative Social Media Manager to join our dynamic team in New York. This individual will play a pivotal role in managing our social media strategy and presence across various platforms, ensuring that our messaging aligns with our marketing goals and objectives. The ideal candidate will possess a deep understanding of social media marketing, excellent content creation skills, and the ability to engage effectively with our online community. In this role, you will be responsible for developing and implementing a comprehensive social media strategy that not only enhances our brand visibility but also drives engagement and awareness. You will manage and maintain our social media presence across multiple platforms, working closely with external partners to produce partner content, reports, and co-marketing initiatives. Your analytical skills will be crucial as you measure the success of our social media activities using various analytical tools, providing reports on ROI and performance metrics to guide future strategies. Additionally, you will identify gaps in our existing messaging and define innovative ways to strengthen our brand and voice. You will also be tasked with developing and managing social media campaigns and contests that foster engagement and promote brand awareness. Ensuring brand consistency and compliance with social media policies and guidelines will be a key aspect of your responsibilities.