SOCIAL MEDIA MANAGER

$93,600 - $104,000/Yr

Cella - Newark, NJ

Part-time - Mid Level

Newark, NJ

Administrative and Support Services

About the position

The Social Media Manager will support the Head of Social Media in executing various social media marketing functions. This part-time contract position involves planning, executing, and analyzing social media campaigns across multiple platforms, making it ideal for someone looking to gain hands-on experience in a dynamic environment.

Responsibilities

• Develop engaging content, including articles, videos, and images for various social media platforms.
• Strategically plan and schedule posts using Sprinklr, ensuring accurate UTMs and campaign tags.
• Maintain and update editorial calendars for various stakeholders.
• Monitor and respond to comments, messages, and other forms of engagement to build and nurture the community.
• Use analytics to measure the success of campaigns, identify trends, and make data-driven decisions for future initiatives.
• Produce detailed reports with actionable insights and recommendations for optimizing social media strategies.
• Work closely with marketing, brand, creative, paid, and analytics teams to align social media efforts with broader campaign strategies.
• Stay updated on industry trends, competitors' social media performance, and best practices to inform strategy.
• Assist with managing relationships with influencers and content creators, ensuring timely reposting and content scheduling.

Requirements

• Minimum of 4 years of experience in B2B social media marketing and/or copywriting.
• Proven experience managing editorial calendars and cross-channel campaigns.
• Proficiency with social media management tools, particularly Sprinklr.
• Strong understanding of key social media platforms, including YouTube, LinkedIn, Facebook, Instagram, and TikTok.
• Excellent communication, organizational, and analytical skills.

Benefits

• 401(k)
• 401(k) matching
• Health insurance