PowerSchool - Folsom, CA
posted about 1 month ago
The Social Media Manager at PowerSchool is responsible for developing and executing the company's social media strategy across various platforms including LinkedIn, Twitter, Facebook, and YouTube. This role involves managing content creation, optimizing channel structures, engaging with followers and influencers, and collaborating with various stakeholders to enhance brand visibility and engagement. The manager will also coordinate with the digital team to integrate paid social media efforts into the overall strategy, aiming to move customers through the brand marketing funnel from awareness to advocacy.