Social Media Manager

$31,200 - $41,600/Yr

Unclassified - Miami, FL

Full-time - Entry Level

Miami, FL

About the position

The Social Media Manager will be responsible for creating and managing digital content across various social media platforms for a plastic surgery practice in South Florida. This role focuses on increasing patient engagement and generating leads through creative and cohesive content that aligns with current social media trends. The ideal candidate will work in a dynamic environment, utilizing their artistic skills to enhance the practice's online presence.

Responsibilities

• Create and record unique multi-platform content including feed posts, stories, reels, and IGTV.
• Stay up to date with current social trends to ensure cohesive content creation.
• Record live procedure videos, patient testimonials, and FAQs by patients.
• Create and follow a weekly/monthly content calendar and execute all aspects of content publication.
• Post regularly to social media platforms including Facebook, Twitter, Instagram, and YouTube.

Requirements

• Relevant field experience in guiding behavior on online social platforms.
• Full understanding of social media analytics.
• Working knowledge of photography basics and editing software.
• Strong ability to keep platforms updated with the latest social trends.
• Degree in a relevant field and/or comparable experience.
• Proven marketing experience with excellent contact handling skills.
• Prior experience in social media marketing platforms.

Nice-to-haves

• Cosmetic & Plastic Surgery experience is preferred.
• Ability to remain professional and courteous with team members and patients.

Benefits

• Flexible schedule