Robert Half - Kenner, LA
posted 2 months ago
Robert Half is collaborating with a Hospitality and Construction company located in the New Orleans area to recruit a Social Media Manager for their expanding marketing team. This role is pivotal as it involves overseeing the social media platforms of multiple business units, ensuring that the company's online presence is robust and engaging. The ideal candidate will have a strong background in content creation and analytics, which are essential for driving the company's social media strategy forward. Experience in the hospitality or construction industries is considered a significant advantage, as it will provide valuable context for the content and campaigns developed for these sectors. The Social Media Manager will be responsible for developing and implementing comprehensive social media strategies that align with the company's marketing goals. This includes creating engaging content, analyzing performance metrics, and adjusting strategies based on data-driven insights. The role requires a proactive approach to managing various social media platforms, ensuring that each channel is utilized effectively to reach target audiences. Strong communication skills are essential, as the manager will need to collaborate with different teams and present findings and strategies to stakeholders. In addition to strategic oversight, the Social Media Manager will also be tasked with monitoring social media conversations and trends, allowing the company to stay ahead of the curve in the fast-paced digital landscape. The position demands a blend of creativity and analytical thinking, as the manager will need to interpret data to inform future campaigns and initiatives. This is an exciting opportunity for a motivated individual looking to make a significant impact within a dynamic marketing team.