Social Media Manager

$41,600 - $43,680/Yr

Lin's Restaurant Group - Fresno, CA

Part-time - Mid Level

Fresno, CA

About the position

We are seeking a highly motivated and creative Social Media Manager to join our team at Lin's Restaurant Group. The ideal candidate will have a solid understanding of photography and videography, along with a keen knowledge of social media trends. This role requires strong writing skills and a passion for food, as the manager will oversee multiple social media accounts and ensure that all content aligns with brand guidelines and quality standards.

Responsibilities

• Manage six or more individual social media accounts
• Handle all aspects of video and photo production, including planning, scripting, filming, editing, and post-production
• Ensure all visual content aligns with brand guidelines and quality standards
• Utilize tools such as CapCut, Canva, or Adobe Creative Cloud for content creation and editing
• Monitor and engage with social media communities
• Collaborate with the team to ensure marketing strategies align with company goals
• Communicate with restaurant managers and their teams to effectively create content
• Report to the Creative Director on progress and project status
• Optimize video content for various platforms, including Instagram, Facebook, TikTok, and any new outreach channels
• Stay informed about social media trends to ensure content is current, engaging, and relevant to the restaurant/food industry
• Availability to work overtime and weekends when required
• Any other task assigned by management

Requirements

• Strong understanding of video production and photography
• Strong understanding of professional cameras
• Good understanding of software like CapCut, Canva, or Adobe CC
• Excellent writing skills
• Strong analytical and problem-solving skills
• Ability to multitask and manage multiple projects simultaneously
• Knowledge of SEO
• Must have a passion for food
• Team player with excellent communication skills
• A bachelor's degree in marketing or a related field is a plus
• One year of experience in social media or related fields preferred

Benefits

• Health insurance
• Paid time off
• Opportunities for professional development and growth
• Employee discount