Social Media Marketing & Digital Production Manager

San Diego Association Of Realtors - San Diego, CA

Full-time - Mid Level

San Diego, CA

Religious, Grantmaking, Civic, Professional, and Similar Organizations

About the position

The San Diego Association of REALTORS® (SDAR) is seeking a creative and strategic Social Media Marketing & Digital Production Manager to lead their social media initiatives and digital content production. This role involves managing all social media platforms, creating high-quality video and podcast content, and driving engagement with SDAR's mission and events. The ideal candidate will have a strong background in social media management, video editing, and community engagement, with a focus on real estate marketing.

Responsibilities

• Develop, implement, and manage social media strategies across multiple platforms to increase brand awareness and engagement.
• Create dynamic Instagram Reels and live feeds to showcase SDAR events and initiatives.
• Utilize video editing tools to create high-quality video content for social media.
• Oversee SDAR's podcast strategy, including content planning, recording, editing, and publishing.
• Collaborate with the event marketing team to provide social media coverage for events, including live posting and video production.
• Manage end-to-end production for digital content, including video, podcast, and graphic materials.
• Create and curate engaging content that aligns with SDAR's brand and voice.
• Plan and execute paid and organic social media campaigns to promote SDAR's services and events.
• Engage with SDAR's online community by responding to comments and fostering conversations.
• Work closely with internal teams to ensure cohesive messaging across all platforms.
• Monitor social media performance and provide regular reports to the Director of Marketing.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• 5+ years of social media management experience (8+ years for the Senior Manager role).
• Proficiency in video editing tools such as Adobe Premiere and Final Cut Pro.
• Strong writing and content creation skills tailored for social media platforms.
• Knowledge of social media analytics and ability to interpret data to inform strategy.
• Experience with social media advertising (Facebook Ads, Instagram Ads, etc.).
• Excellent project management skills with the ability to meet deadlines.

Nice-to-haves

• Experience in the real estate industry or with real estate-related organizations.
• Experience using Sprout Social or similar social media management software.
• Experience managing live video content, Instagram Reels, podcast production, and video editing.

Benefits

• Competitive salary
• Excellent benefits package
• Collaborative and dynamic work environment