H + E Global - Newport Beach, CA

posted about 2 months ago

Part-time - Intern
Newport Beach, CA

About the position

The Social Media Marketing Manager and e-commerce role at H + E Goods Company is designed for a driven individual who will focus on enhancing customer engagement and increasing website traffic through effective social media strategies. This part-time internship position requires a solid understanding of social media channels and the ability to create engaging content that resonates with the target audience. The role involves collaborating with various departments to manage the brand's reputation and optimize social media presence.

Responsibilities

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.
  • Generate, edit, publish, and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action.
  • Set up and optimize company pages within each platform to increase the visibility of the company's social content.
  • Moderate all user-generated content in line with the moderation policy for each community.
  • Create editorial calendars and syndication schedules.
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information.
  • Collaborate with other departments (customer relations, sales, etc.) to manage reputation, identify key players, and coordinate actions.

Requirements

  • Proven working experience in social media marketing or as a digital media specialist.
  • Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills.
  • Demonstrable social networking experience and knowledge of social analytics tools.
  • Adequate knowledge of web design, web development, CRO, and SEO.
  • Knowledge of online marketing and a good understanding of major marketing channels.
  • Positive attitude, detail-oriented, and customer-oriented with good multitasking and organizational ability.
  • Fluency in English.
  • BS in Communications, Marketing, Business, New Media, or Public Relations.

Benefits

  • Flexible schedule
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