Beefy Marketing - Tomball, TX
posted 2 months ago
Beefy Marketing is seeking a creative and organized Social Media Marketing Manager to lead our content creation, customer engagement, and campaign strategy across all major social media platforms. In this role, you will be responsible for crafting compelling content, engaging with our audience, and driving our clients' social media strategies to new heights. You will work closely with customers to gather content, create visually stunning graphics, and lead a team dedicated to making an impact across all major social media platforms. As a Social Media Marketing Manager, you will develop and execute creative content strategies across various platforms, including Facebook, Instagram, TikTok, LinkedIn, Pinterest, Google, and Twitter (X). You will collaborate with clients to gather content, understand their voice, and ensure brand consistency. Your role will also involve capturing high-quality visuals for social media posts, ads, and stories, actively engaging with followers, responding to comments and messages, and fostering a strong online community. You will create eye-catching graphics using tools like Canva, and when needed, Adobe Photoshop & Illustrator. Additionally, you will develop and manage social media campaigns that effectively promote our clients' businesses, manage light Facebook ad campaigns, analyze performance data to refine and adjust strategies, and generate regular reports on social media performance, providing insights and recommendations for improvement. Ensuring all content aligns with brand standards and guidelines will be a key part of your responsibilities, along with crafting engaging and on-brand copy for social posts, blogs, and campaigns. You will also edit and schedule client blog posts, ensuring timely publication, and be personable and approachable during on-site content days, making clients feel valued and heard.