Social Media Marketing Manager

$40,000 - $50,000/Yr

Unclassified - Louisville, KY

Full-time - Entry Level

Remote - Louisville, KY

About the position

The Social Media Marketing Manager at Originate Brand Studio will lead and manage social media content across multiple brands, ensuring alignment with marketing objectives and enhancing brand presence. This role involves creativity, project management, and collaboration with cross-functional teams to drive engagement and growth in the digital space.

Responsibilities

• Lead and manage social media content across multiple brands.
• Develop and maintain a content calendar to ensure consistent posting and alignment with marketing objectives.
• Create, curate, and manage published content across social media platforms (Facebook, Instagram, Tik Tok, others).
• Analyze social media metrics and performance data to measure the effectiveness of campaigns and adjust strategies accordingly.
• Collaborate with cross-functional teams, including marketing, design, and operations to ensure cohesive and engaging brand messaging.
• Monitor and respond to social media interactions and customer inquiries in a timely manner.
• Stay up-to-date with industry trends, emerging platforms, and best practices to keep the brand's social media presence current and competitive.
• Conduct market research and competitive analysis to identify opportunities for growth and improvement.

Requirements

• Proven experience in project management, creativity and innovation, grit and perseverance, handling a high workload, overcoming challenges, and effective communication.
• Achievement mentality with a constant drive towards results.
• Curiosity and passion for business, branding, marketing, innovation, creativity, and consumer behavior.
• Highly coachable with a strong desire to learn.
• Ability to operate at a fast pace with high energy and focus.
• Team-first attitude.

Benefits

• Work-from-home flexibility for two days a week.
• Hybrid remote work environment in Louisville, KY.