Crawford Thomas - Dallas, TX
posted 4 months ago
Our client is in search of an outstanding Social Media Marketing Manager to seamlessly join our vibrant team. Our ideal candidate exudes passion for their craft, relentlessly pursues excellence, and spreads positivity wherever they go. They take ownership of their work, driving initiatives, making informed decisions, and fueling their creativity. The Social Media Marketing Manager embodies an unwavering work ethic, rejecting the notion of "That's not my job" and embracing each day with enthusiasm and joy. Humility is central to their character; they acknowledge the collective effort required for success, embrace growth opportunities, and leave ego at the door. In this role, the Social Media Marketing Manager will be responsible for formulating and executing marketing strategies that not only acquire but also retain customers. They will plan and oversee various activities including advertising, email campaigns, events, and social media initiatives. The manager will create marketing programs and campaigns, ensuring cross-functional collaboration and reporting on marketing metrics. Analyzing detailed data and analytic reports will be crucial to shaping and evolving the brand image, as well as leading the marketing team to deliver high-quality content. The position also involves conceptualizing campaigns, casting models, location scouting, and defining the brand image. The manager will develop and execute key product marketing elements for class jewelry products, allocate the marketing budget across print publications and digital advertising, and drive customer acquisition through digital channels such as paid search, social media, SEO, and email campaigns. Additionally, they will plan and promote in-store events and off-site parties, ensuring a cohesive and engaging brand presence.