Social Media Marketing Manager

Global Channel Management - Fresno, CA

Full-time

Fresno, CA

Administrative and Support Services

About the position

The Social Media Marketing Manager will be responsible for developing and executing social media strategies to enhance the online presence of the company and its clients. This role requires a deep understanding of various social media platforms, content optimization, and analytics to drive engagement and visibility. The ideal candidate will have a proven track record in social media marketing, creativity in content creation, and the ability to manage multiple projects effectively.

Responsibilities

• Understand how each social media channel works and optimize content for engagement.
• Set up and optimize company pages and client profiles to increase visibility.
• Maintain and manage the Brand forum calendar and produce aligned content.
• Create SEO-friendly content for websites, blog posts, and social media campaigns.
• Assist in conceptualizing integrated ideas and writing proposals.

Requirements

• Proven working experience in social media marketing or as a digital media specialist.
• Demonstrable experience with social networking and social analytics tools.
• 2-3 years of experience working with social media platforms.
• Experience in design, development, and optimization.
• Experience working on financial brands.

Nice-to-haves

• Creative thinker
• Quality orientation
• Negotiation skills
• Planning/prioritizing
• Analytical skills