Robert Half - North Charleston, SC

posted 2 months ago

Full-time - Mid Level
Remote - North Charleston, SC
Administrative and Support Services

About the position

The Social Media Specialist role at Robert Half is a remote position focused on creating and implementing social media strategies to enhance brand awareness and engagement. The successful candidate will manage various social media channels, create engaging content, and analyze performance metrics, contributing to the overall marketing goals of the company. This position offers a long-term contract employment opportunity.

Responsibilities

  • Develop and implement social media strategies to increase brand visibility and traffic
  • Create compelling content for various social media platforms such as Facebook, Google+, etc.
  • Utilize Adobe Creative Cloud and Canva to design engaging social media graphics
  • Monitor and analyze performance analytics to gauge the success of social media campaigns
  • Stay up-to-date with the latest social media trends and best practices
  • Develop and manage editorial calendars to ensure consistent content creation
  • Use social media tools to improve efficiency and effectiveness of social media initiatives
  • Utilize Facebook Insights and other analytics tools to drive strategic planning
  • Manage social media advertising campaigns to reach a wider audience
  • Collaborate with the digital marketing team to align social media strategies with overall marketing goals.

Requirements

  • Minimum of 3 years of experience in a Social Media Specialist role or similar.
  • Proficient in Adobe Creative Cloud and Canva.
  • Extensive knowledge of Facebook Insights and Google+.
  • Experience in creating and managing advertisements on social platforms.
  • Strong understanding of analytics and how to apply data to test and optimize campaigns.
  • Familiarity with best practices for social media and digital marketing.
  • Proven ability to increase brand awareness through social media channels.
  • Experience in content creation and strategic planning.
  • Stay current with social media trends and incorporate these trends into our social media strategy.
  • Familiarity with social media tools and platforms.
  • Proven experience in launching and managing social media initiatives.
  • Experience in social media management.
  • Ability to create engaging social media graphics.
  • Proven ability to develop and curate engaging social media content.
  • Experience managing multiple social media channels.
  • Proven track record of developing and executing social media campaigns.
  • Experience in social media advertising is a must.

Benefits

  • Medical insurance
  • Vision insurance
  • Dental insurance
  • Life insurance
  • Disability insurance
  • 401(k) plan
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