Social Media/ Web Designer

$41,600 - $43,680/Yr

Plastic Surgery Center - McLean, VA

Full-time - Entry Level

McLean, VA

Ambulatory Health Care Services

About the position

The Social Media/Web Designer at the Plastic Surgery Center is responsible for creating and managing engaging content across various social media platforms. This role involves collaborating with the marketing team to develop a comprehensive content strategy that aligns with the brand's goals and enhances audience engagement. The position requires proficiency in visual design, copywriting, and analytics to drive brand awareness and online growth.

Responsibilities

• Develop and implement a comprehensive social media content strategy.
• Create high-quality and engaging content in various formats for social media platforms.
• Collaborate with graphic designers to produce visually appealing content.
• Write compelling copy for social media posts, captions, and ads.
• Schedule and publish content on social media platforms using management tools.
• Monitor social media platforms and engage with the audience.
• Track and analyze social media performance metrics and generate reports.
• Stay up-to-date with the latest social media trends and best practices.
• Coordinate with cross-functional teams to align social media content with marketing initiatives.
• Act as a brand ambassador, ensuring consistency in brand voice and values.

Requirements

• 2 years of experience in social media marketing.
• 2 years of experience in content creation.
• Strong knowledge of medical terminology.
• Excellent communication skills.
• Proficiency in photography and photo editing.

Nice-to-haves

• Experience with TikTok, Instagram, Facebook, and YouTube content creation.
• Knowledge of SEO-friendly content development.

Benefits

• Health insurance
• Paid time off