Software Engineer - Salesforce Marketing Cloud

Ford - Washington, DC

Full-time - Mid Level

Onsite - Washington, DC

Transportation Equipment Manufacturing

About the position

As a Software Engineer specializing in Salesforce Marketing Cloud at Ford, you will play a pivotal role in transforming how we engage with our clients through innovative digital solutions. This position is designed for creative thinkers who are passionate about leveraging technology to solve complex problems and enhance customer experiences. You will be part of a diverse, global team that is dedicated to delivering high-quality Salesforce solutions across Marketing Cloud, Data Cloud, and other related technology platforms. Your responsibilities will include hands-on technical design and development, as well as providing leadership and guidance to junior team members. You will be expected to maintain a keen understanding of best practices and development processes to ensure the success of the Ford Pro CRM team. Key indicators of success will include the quality of your work and the positive impact it has on our functional partners and their customers. In this role, you will have the opportunity to implement and learn in three clouds, working with a variety of upstream and downstream systems. You will deliver Salesforce solutions, play a technical subject matter expert (SME) role on projects, and provide necessary guidance to junior team members. You will be accountable for the technical delivery of Marketing Cloud projects, including system testing, documentation, and deployment activities. Additionally, you will support Product Managers in reviewing features and user stories, converting functional requirements into technical requirements, and planning team capacity. Your ability to analyze and identify gaps in functional and business requirements will be crucial, as will your skills in leveraging integrations between Salesforce, Marketing Cloud, and external applications. You will also be responsible for managing technical risks and issues, ensuring engineering excellence, and communicating effectively with internal teams and clients.

Responsibilities

• Deliver Salesforce solutions on Marketing Cloud, Data Cloud, and other related technology platforms
• Play technical SME role on projects to design Marketing Cloud Solutions, provide technical walk-throughs to other developers and client feature owners
• Provide technical leadership on projects by providing necessary guidance to junior team members to follow Salesforce best practices
• Accountable for Marketing Cloud technical delivery - Build, System Testing handover/co-ordination, Tech. documentation and deployment activities
• Support Product Managers in reviewing features/user-stories, convert functional requirements to technical requirements, estimate user stories, plan team capacity and work closely with PM to finalize iteration scope
• Analyze/identify gaps in functional/business requirements, discuss with functional and business product owners on required changes that align with the Marketing Cloud and Salesforce product stack and architecture
• Leverage integrations between Salesforce, Marketing Cloud, and external applications using REST, SOAP APIs, oAuth and Single Sign-On
• Leverage Non-production environments, and migrate changes from lower environments to production environment(s)
• Define solution and configuration review methodology, perform independent reviews and certify metadata developed by self and other junior team members on the project
• Manage technical risks and issues as well as cross dependencies with other teams
• Communicate effectively with internal teams and client to address technical design and functional gaps
• Effectively debug and resolve technical issues and/or defects which may be reported as a result of faults in the production system
• Assist in writing technical approach and design documentation as required
• Work closely with the Product Managers to include continuous technical improvement in the Product Line roadmap
• Collaborate with other Product Anchors to reduce complexity across the portfolio, enhance interoperability between services, and make key design decisions across the portfolio
• Ensure engineering excellence (e.g. best practices and quality) is achieved within product group
• Clearly communicate technology strategy and vision to team members and internal and external stakeholders
• Innovate and operate with an iterative, agile and user-centric perspective

Requirements

• 6+ years of overall experience in Marketing Cloud implementation in Sales Cloud and Service
• Experience in a Data Management role, using Conceptual Data models, Logical Data models, High level Design & Low-Level Design
• Experience with Marketing Cloud solution design, development, and integrations with other Salesforce products
• Lead solution design, architecture, and delivery for enterprise-level projects
• Interact directly with client stakeholders and business end users to analyze their business
• Proven ability to effectively prioritize workload and meet deadlines
• Strong working knowledge of Salesforce relevant technologies: Marketing Cloud, Data Cloud, MuleSoft, and other Salesforce ecosystem products and solutions
• Excellent spoken and written communication skills with ability to present ideas in a clear manner to non-Salesforce teams
• Strong sense of ownership with the motivation to build and maintain operational excellence
• Salesforce Certifications

Nice-to-haves

• Experience of building in Agile Development Methodology
• Marketing Cloud and Data Cloud experience
• Technical team lead experience

Benefits

• Immediate medical, dental, and prescription drug coverage
• Flexible family care, parental leave, new parent ramp-up programs, subsidized back-up childcare and more
• Vehicle discount program for employees and family members, and management leases
• Tuition assistance
• Established and active employee resource groups
• Paid time off for individual and team community service
• A generous schedule of paid holidays, including the week between Christmas and New Year's Day
• Paid time off and the option to purchase additional vacation time