Software Engineer - Salesforce Marketing Cloud

Ford - Dearborn, MI

Full-time - Mid Level

Onsite - Dearborn, MI

Transportation Equipment Manufacturing

About the position

As a Software Engineer specializing in Salesforce Marketing Cloud at Ford, you will play a pivotal role in transforming how our clients engage with their users through digital technology. This position is not just about coding; it’s about being part of a diverse, global team that is dedicated to building a better world through innovative solutions. You will be responsible for hands-on technical design and development, as well as providing leadership to the Ford Pro CRM Marketing Cloud and Data Cloud engineering team. Your expertise will help ensure that our solutions are not only effective but also adhere to best practices and development processes. In this role, you will deliver Salesforce solutions across Marketing Cloud, Data Cloud, and other related technology platforms. You will act as a technical Subject Matter Expert (SME) on projects, guiding junior team members and ensuring that all technical deliveries meet the highest standards. Your responsibilities will include building and coordinating system testing, technical documentation, and deployment activities. You will also support Product Managers in reviewing features and user stories, converting functional requirements into technical specifications, and planning team capacity. Your ability to analyze and identify gaps in functional and business requirements will be crucial, as you will work closely with product owners to align changes with the Marketing Cloud and Salesforce architecture. You will leverage integrations between Salesforce, Marketing Cloud, and external applications, ensuring seamless functionality and user experience. Additionally, you will manage technical risks and issues, communicate effectively with internal teams and clients, and assist in writing technical documentation. This position offers a unique opportunity to innovate and operate with an agile, user-centric perspective, contributing to the continuous improvement of our product line.

Responsibilities

• Deliver Salesforce solutions on Marketing Cloud, Data Cloud, and other related technology platforms
• Play technical SME role on projects to design Marketing Cloud Solutions, provide technical walk-throughs to other developers and client feature owners
• Provide technical leadership on projects by guiding junior team members to follow Salesforce best practices
• Accountable for Marketing Cloud technical delivery including build, system testing handover/co-ordination, technical documentation, and deployment activities
• Support Product Managers in reviewing features/user-stories, converting functional requirements to technical requirements, estimating user stories, and planning team capacity
• Analyze and identify gaps in functional/business requirements and discuss necessary changes with product owners
• Leverage integrations between Salesforce, Marketing Cloud, and external applications using REST, SOAP APIs, oAuth and Single Sign-On
• Migrate changes from lower environments to production environment(s) using non-production environments
• Define solution and configuration review methodology, perform independent reviews and certify metadata developed by self and junior team members
• Manage technical risks and issues as well as cross dependencies with other teams
• Communicate effectively with internal teams and clients to address technical design and functional gaps
• Debug and resolve technical issues and/or defects reported in the production system
• Assist in writing technical approach and design documentation as required
• Work closely with Product Managers to include continuous technical improvement in the Product Line roadmap
• Collaborate with other Product Anchors to reduce complexity across the portfolio and enhance interoperability between services
• Ensure engineering excellence is achieved within the product group
• Clearly communicate technology strategy and vision to team members and stakeholders
• Innovate and operate with an iterative, agile and user-centric perspective

Requirements

• 6+ years of overall experience in Marketing Cloud implementation in Sales Cloud and Service
• Experience in a Data Management role, using Conceptual Data models, Logical Data models, High level Design & Low-Level Design
• Experience with Marketing Cloud solution design, development, and integrations with other Salesforce products
• Lead solution design, architecture, and delivery for enterprise-level projects
• Interact directly with client stakeholders and business end users to analyze their business needs
• Proven ability to effectively prioritize workload and meet deadlines
• Strong working knowledge of Salesforce relevant technologies: Marketing Cloud, Data Cloud, MuleSoft, and other Salesforce ecosystem products and solutions
• Excellent spoken and written communication skills with ability to present ideas clearly to non-Salesforce teams
• Strong sense of ownership with the motivation to build and maintain operational excellence

Nice-to-haves

• Salesforce Certifications
• Experience of building in Agile Development Methodology
• Marketing Cloud and Data Cloud experience
• Technical team lead experience

Benefits

• Immediate medical, dental, and prescription drug coverage
• Flexible family care, parental leave, new parent ramp-up programs, subsidized back-up childcare
• Vehicle discount program for employees and family members, and management leases
• Tuition assistance
• Established and active employee resource groups
• Paid time off for individual and team community service
• A generous schedule of paid holidays, including the week between Christmas and New Year's Day
• Paid time off and the option to purchase additional vacation time