Hyperexponential - New York, NY

posted 3 months ago

Full-time - Mid Level
New York, NY
101-250 employees

About the position

We are seeking a highly motivated and detail-oriented Marketing Manager to join our dynamic team. In this role, you will be responsible for developing and executing comprehensive marketing strategies that align with our business goals. You will work closely with cross-functional teams to create impactful campaigns that drive brand awareness and customer engagement. The ideal candidate will have a strong background in digital marketing, excellent communication skills, and a passion for data-driven decision-making. As a Marketing Manager, you will oversee the planning and execution of marketing initiatives, including social media, email marketing, content creation, and SEO optimization. You will analyze market trends and customer insights to identify opportunities for growth and improvement. Additionally, you will manage the marketing budget, ensuring that resources are allocated effectively to maximize ROI. You will also be responsible for leading a team of marketing professionals, providing guidance and support to help them achieve their individual and collective goals. This position requires a strategic thinker who can balance creativity with analytical skills to drive results. You will report directly to the Director of Marketing and collaborate with other departments to ensure a cohesive approach to our marketing efforts.

Responsibilities

  • Develop and implement comprehensive marketing strategies to achieve business objectives.
  • Oversee the execution of marketing campaigns across various channels, including digital, social media, and email.
  • Analyze market trends and customer insights to inform marketing decisions.
  • Manage the marketing budget and allocate resources effectively to maximize ROI.
  • Lead and mentor a team of marketing professionals, fostering a collaborative and innovative environment.
  • Collaborate with cross-functional teams to ensure alignment on marketing initiatives and brand messaging.
  • Monitor and report on the performance of marketing campaigns, making data-driven adjustments as needed.

Requirements

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • 5+ years of experience in marketing, with a focus on digital marketing strategies.
  • Proven track record of developing and executing successful marketing campaigns.
  • Strong analytical skills and experience with data analysis tools.
  • Excellent communication and interpersonal skills, with the ability to work collaboratively across teams.
  • Experience managing a team and providing mentorship to junior staff.

Nice-to-haves

  • Experience with marketing automation tools and CRM systems.
  • Familiarity with graphic design software such as Adobe Creative Suite.
  • Knowledge of SEO best practices and content marketing strategies.

Benefits

  • Health insurance coverage
  • 401k retirement savings plan
  • Paid time off and holidays
  • Professional development opportunities
  • Flexible work hours
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