<span>Marketing Professional</span>

$50,000 - $150,000/Yr

Unclassified - Houston, TX

Full-time

Remote - Houston, TX

About the position

We are seeking a dynamic and creative Marketer to join our team. The ideal candidate will be responsible for developing and executing marketing strategies that drive brand awareness, engagement, and conversion. This role requires a blend of analytical skills and creative thinking to effectively reach our target audience across various channels.

Responsibilities

• Develop and implement comprehensive marketing strategies to enhance brand visibility and drive sales.
• Manage e-commerce platforms, ensuring optimal product listings and customer experience.
• Create compelling print advertising materials that resonate with our target market.
• Utilize performance marketing techniques to analyze campaign effectiveness and optimize results.
• Conduct SEO research and implement strategies to improve website rankings and organic traffic.
• Write engaging copy for various marketing channels, including websites, social media, and email campaigns.
• Maintain and update the company website using WordPress, ensuring content is fresh and relevant.
• Leverage marketing automation tools to streamline campaigns and improve efficiency.
• Analyze data using Google Analytics to track performance metrics and inform future marketing decisions.

Requirements

• Strong understanding of e-commerce principles and practices.
• Experience in print advertising design and execution.
• Proficiency in performance marketing strategies, including PPC campaigns.
• Knowledge of SEO best practices to enhance online visibility.
• Excellent copywriting skills with the ability to craft persuasive messages.
• Familiarity with WordPress for website management and content updates.
• Experience with marketing automation platforms for efficient campaign management.
• Proficient in Google Analytics for data analysis and reporting.