Spanish Speaking Public Relations Specialist

Home Care Powered By Auaf - Peoria, AZ

Full-time - Entry Level

Peoria, AZ

Administrative and Support Services

About the position

We are seeking a bilingual (Spanish/English) Public Relations Specialist to enhance our organization's visibility within the Spanish-speaking community. This role involves managing community engagement and supporting digital marketing efforts, requiring strong communication skills and a passion for relationship-building.

Responsibilities

• Develop and maintain relationships with local community leaders, media, and organizations in the Spanish-speaking community.
• Act as a liaison for media inquiries, manage press releases, and secure media coverage in Spanish-language outlets.
• Collaborate with the marketing team to create and adapt content for social media platforms, newsletters, and other channels in Spanish.
• Organize and participate in community events, webinars, and other outreach activities to promote our services.
• Serve as a public-facing representative of the organization, ensuring that our message is relevant and well-received.

Requirements

• Bilingual: Proficiency in both Spanish and English, with excellent written and verbal communication skills.
• 2-3 years in public relations, communications, or a related field, preferably working with Hispanic/Latino communities.
• Familiarity with social media management, content creation, and digital marketing strategies tailored for Spanish-speaking audiences.
• Strong ability to multitask, prioritize projects, and meet deadlines.
• In-depth understanding of and sensitivity to the values, traditions, and nuances of the Spanish-speaking community.
• Bachelor's Degree in Public Relations, Communications, Marketing, or a related field is preferred.

Benefits

• Dental insurance
• Health insurance
• Vision insurance