Paramount Pictures - New York, NY

posted 14 days ago

Full-time - Entry Level
New York, NY
Broadcasting and Content Providers

About the position

The Digital Analyst position at Paramount Advertising involves supporting the Sales teams in executing digital advertising campaigns across the Paramount portfolio. This role requires collaboration with various functional groups to optimize campaign performance and ensure accurate reporting and billing. The Digital Analyst will act as a subject matter expert in digital media analytics, providing insights and solutions for advertiser paid campaigns.

Responsibilities

  • Act as lead in a Paramount Digital sales pod for reporting, insights, and analytical solutions, supporting both internal and client-facing high-touch + strategic accounts
  • Compile weekly reports summarizing any potential revenue-at-risk while offering thought-out recommendations for optimizations
  • Effectively work with functional groups such as Sales, Account Management, Yield, Trafficking to optimize campaigns to meet performance objectives and escalate delivery issues as necessary
  • Proactively reach out to client teams for missing creative/tags to ensure full delivery of campaigns
  • Generate reports to troubleshoot/resolve third-party reporting discrepancies or campaign/creative issues
  • Process and submit invoice adjustments to Finance and ensure campaigns are invoiced in a timely and accurate manner
  • Work with Finance team and Advertising Agencies to resolve billing discrepancies

Requirements

  • BA/BS degree (or equivalent training and experience)
  • Outstanding organizational skills, attention to detail and the ability to manage multiple tasks in a fast-paced environment
  • Excellent data analysis and problem-solving skills
  • Strong Excel skills required, pivot tables a must
  • Knowledge of Google Ad Manager and FreeWheel and industry platforms such as Nielsen, Comscore, Double Verify, Integral Ad Science, MOAT, etc. preferred/beneficial
  • Experience working with third-party ad servers including but not limited to DCM, Innovid, Flashtalking, etc.

Benefits

  • Medical
  • Dental
  • Vision
  • 401(k) plan
  • Life insurance coverage
  • Disability benefits
  • Tuition assistance program
  • PTO
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