SPECIALIST II, DIGITAL MARKETING FLAGSHIP NIKE DIRECT DIGITAL COMMERCE NORTH AMERICA

Nike - Beaverton, OR

Full-time - Entry Level

Beaverton, OR

Leather and Allied Product Manufacturing

About the position

The Specialist II, Digital Marketing role at Nike focuses on enhancing consumer experiences on Nike's flagship platforms, including Nike.com and the Nike App. This position is integral to executing a multi-faceted digital marketing strategy that connects the Nike brand with athletes through innovative and engaging content. The role requires collaboration with various teams to optimize marketing efforts and drive consumer engagement, ultimately contributing to Nike's mission of inspiring athletes worldwide.

Responsibilities

• Develop user experience journeys and interfaces aligned to seasonal and fiscal strategies.
• Plan and program content for Nike.com and Nike App, including creative briefs and linking strategies.
• Review creative content and provide feedback based on best practices and strategic goals.
• Ensure content is quality assured and scheduled for timely launches.
• Leverage data and analytics to optimize consumer journeys and drive engagement.
• Inform content creation with in-season learnings to develop effective creative assets.
• Maintain processes with cross-functional stakeholders for successful execution.
• Collaborate with various teams to enhance the consumer experience.

Requirements

• Bachelor's degree in Business, Marketing, Communications, Design, or equivalent experience.
• 2-4 years of experience in digital or brand marketing, preferably in a cross-functional team.
• Strong understanding of website and app brand marketing and project management.
• Knowledge of digital channels including Apps, Email, SEO, and Performance Marketing in an ecommerce context.
• Proven ability to manage multiple priorities while being detail-oriented.
• Strong analytical skills to drive business decisions and marketing optimization.

Nice-to-haves

• Experience in a fast-paced, innovative environment.
• Passion for sports and understanding of consumer behavior in digital marketing.

Benefits

• Generous total rewards package.
• Casual work environment.
• Diverse and inclusive culture.
• Opportunities for professional development.